The International Advertising Competition has just announced that Cottman Transmission and Total Auto Care has won two categories in the 2016 competition:
The annual competition is the creation of the Web Marketing Association (WMA), an association of “internet marketing, advertising, PR, and design professionals who share an interest for improving the quality of advertising, marketing and promotion used to attract visitors to corporate websites,” according to their website.
“Winning these awards is extremely gratifying, as it comes from marketing professionals,” says Sue Burg, Cottman’s senior director of advertising. “These are people who understand what great internet communications should look like, and they found ours to be exceptional.”
While most corporate websites focus on sales, the Cottman Man is about people; providing them with a clear explanation of their cars and how to ask for service. This is important because, in any type of service situation, communication is critical for accurate diagnosis and repair.
“Our goal with these sites was to help educate the consumer,” explains Derik Beck, Cottman’s VP of digital marketing. “Cars aren’t the same as they were 20 or 30 years ago, and of course, neither is keeping those cars running dependably. Educated consumers can enjoy more trouble free miles out of their cars, and they can make smarter decisions when they do need repairs.”
“Today’s cars are extremely complex,” explains Cottman President Randy Wright. “There’s no way the average consumer can keep up with the changes taking place. The Cottman Man blog and video series take these highly technical subjects and make them clear to everyone, regardless of their technical background. It fills a critical need and helps consumers become more comfortable when they need to speak with a technician or service advisor.”
The blog has posts with information on a wide variety of subjects, including service recommendations, preparing for a road trip, saving money on your car, and even how to explain a problem to your local technician. They’re written in a clear and friendly manner, without relying on jargon or acronyms that have no meaning to anyone outside the repair industry.
This isn’t the first time the Cottman Man Blog has been singled out for high praise. It’s actually received two other awards in its short life:
2015 Automotive Communications award from the Car Care Council Women’s Board (WB) and the Automotive Communication Council (ACC)
Named Top 50 Automotive and Mechanics Blogs in a list compiled by Direct Capital.
The customer service was concerned about the parking area for my vehicle for overnight early bird service.They called me to inform me they were gonna check back with me before any services on my vehicle were done with my approval which, made me comfortable to know they showed responsibility in their work.
Fast, friendly, reliable and fair. I ended up having to get my town & country transmission repaired/replaced & my spark plugs replaced right before Christmas this past year & they said they could do it the next day if I could leave it that day. Well I didn't have a ride home & my other car needed a jump start since we hadn't driven it much. The owner not only offered to drive me home, but also jump start my other car so I could of get my niece from school. If that's not service, I don't know what is. They also ened up doing my 2014 escape transmission the yr b4. They were recommended by a friend & I would recommend them as well.
I purchased a "newly" used vehicle and was concerned about transmission issues and they made sure I was taken care of. The staff was extremely friendly and polite, and not only did they provide me with all the necessary services I needed, they also educated me. I would highly recommend this location.
The service was great. Someone recommended them to me. They took care of the issue I was having with my vehicle with no issues. I’ll be going to them from here on out!
A very satisfied customer
Kevin and his entire staff are the best. I had a brake caliper fail and they took care of very quickly and for a great price. Since then, I had new flare fenders with led lights installed on my Jeep Wrangler. Same great service and value.
I have been taking my vehicles to Cottman for the last year and I have never been disappointed. Kevin is the General Manager and I have known him personally for several years. This is an honest shop with quality work and great, trustworthy employees. Law Enforcement friendly, which is a major plus. It is hard to find a reliable place for vehicles now and days so skip the stress and take your vehicles here.
I love this place. came here a few years back, great work. just came in recently, wanted to wait a few days for the review.let me tell you Vicki was amazing and as helpful as can be and kevin did repair and excellent job on my transmission as well as work with me . had a world of trouble with my warranty place but they did their best to help with it all and my car is running excellent. will be back soon for oil change and any future repairs. thanks guys.
I love this place. came here a few years back, great work. just came in recently, wanted to wait a few days for the review.let me tell you Vicki was amazing and as helpful as can be and kevin did repair and excellent job on my transmission as well as work with me . had a world of trouble with my warranty place but they did their best to help with it all and my car is running excellent. will be back soon for oil change and any future repairs. thanks guys.
My experience at Cottman was awesome! The waiting lounge was very clean and looked great. The front desk staff was kind and personable. My wheels got aligned very quickly and they did a great job for an awesome price! The owner is extremely professional and quite handsome as well.
Great customer service!! The staff was very attentive. A issue arose while they were working on my vehicle, and the mechanics diagnosed it and where back on track in no time. What I liked the most was that they kept me in the loop while they tried to find a resolution.
